Argos ‘The Christmas Fool’

Role: Creatives
Director: Ian Pons Jewell

We were sick of ‘emotional’ Christmas ads. Things always go wrong during the holidays. We know it. You know it. The whole country knows it. But god forbid someone talk about it. So, for the Argos Christmas advert, we did just that. Stick that in your Christmas stocking. We thought it was high time the public had someone, or something, to blame. Enter: The Fool.

We used other platforms to let the public ‘Foolproof’ their Christmas too…

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